The IFTTT Mindset: A Simple Framework for Decisive Action
What if there was a simple, logical switch you could flip to move from dithering to doing? There is. It’s a mental model called The IFTTT Mindset, a framework for navigating decisions and dismantling procrastination.

We’ve all been there. Staring at a decision, a task, or a fork in the road, suspended in a state of frustrating inaction. The modern world presents us with a paradox of choice; a relentless barrage of options, information, and potential paths, each whispering promises of what could be. The result? We get stuck. We dither, we delay, we procrastinate. We want to run the marathon, but we’re paralysed by the complexity of the training plan. We want to progress in our career, but we’re overwhelmed by the number of possible next steps. We want to make a change, but we are anchored by the weight of uncertainty.
This mental fog, this ‘paralysis by analysis’, is one of the great unseen thieves of our potential. It drains our energy, fuels our anxiety, and keeps the best version of ourselves locked just out of reach. We complain that we’re not moving forward, yet we remain standing still, convinced that the perfect answer or the perfect moment will eventually reveal itself.
But what if the solution wasn’t about finding the perfect answer? What if it was about having a better system for asking the right questions? What if there was a simple, logical switch you could flip in your mind to cut through the noise, silence the indecision, and move from a state of passive overthinking to one of clear, decisive action?
There is. It’s a mental model I call The IFTTT Mindset. Standing for If This, Then That, it’s a beautifully simple yet profoundly effective framework for navigating decisions, dismantling procrastination, and building unstoppable momentum in your life. It’s a tool for the modern world that trades complexity for clarity, and it might just be the key to unlocking your next level of performance.